PERFECT DEMOGRAPHICS FIT
As per Statista, 57,2% of beer consumers in Poland fall within the age range of 25 to 44 years. Similarly, 56,5% of our taxi users belong to the same age group of 25-44 aligning seamlessly with the target audience for beer brands.
GEO-TARGET YOUR AUDIENCE AT THE RIGHT TIME
In many Polish cities, billboards are prohibited in the central areas, limiting options for advertisers in their OOH campaigns. This poses a greater challenge for beer brands, as they typically face time restrictions for billboard advertising from 20:00 to 6:00The positive development is that Turms-Adrain's geo-targeting platform enables beer companies to conduct out-of-home advertising without violating the exposure time restrictions of 20:00 to 6:00.
TARGET AUDIENCE ON THEIR WAY TO MAKE A BEER BUYING DECISION
Leverage our geo-targetingcapability to precisely reach your audience when they're heading out for entertainment. Select the location for your campaign display, such as Krakow Rynek, where people between 20:00 a 6:00 are likely to be enjoying a night out, often involving the consumption of alcoholic beverages
WE HAVE WORKED WITH SUCH GREAT COMPANIES AS
ADVANTAGES OF OUR PLATFORM:
Exclusive OOH platform accessible to beer brands
Ideal demographic/audience alignment
No exposure restrictions apply
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